What is Search Engine Optimization?


SEO stand for “Search Engine Optimization”.
SEO is a process to optimize our Website to improve its SERP (Search Engine Results Page) Rankings. It's often referred to as "Organic", "Natural", or "Free" results.
In simple words, SEO means optimizing the Website to improve its visibility over Search Engines results by adding Keywords.
SEO Working Process:-

Research and Analysis:
Competitor Analysis:
Use SEO Tools:
Website Analysis:
Blogger outreach: 
link building: 
Content

Creating SEO strategy involves two main techniques.


On-Page SEO : On-Page SEO refers to all the things that you need to do on-site including Meta title, Meta description, alt tag, internal linking, URL structure, etc. The purpose of On-Page SEO is to build your website search engine friendly.

















Things are need to consider while doing on site SEO:

Page Title
Meta Description
Meta Keyword Tag
Keyword Research
SEO friendly URL Structure
Body Tags (H1,H2,H3 etc)
Keyword Density
Internal Linking
Sitemap Generation
Analysis Tools Integration


Off-Page SEO: Off-Page SEO helps to optimize your website to get more visibility on the internet. You can easily increase website visibility with the help of off page technique and improve your website ranking. It includes the following activities:

















Content Marketing: Content is the king in search engine optimization. Creating high-quality content is the best way to generate more natural links for your website. Most of the best SEO company India is implementing CMS in their strategy.

Social Bookmarking: Social Bookmarking is the best activity to promote your website and gain high traffic to your site.

Social Media Engagement: This is the most important off page technique to make your website or business popular and engage with people on several social media platforms.

Forum Submission: You need to participate in search forums which are related to your website category, make the connection with community members and reply to their threads.

Blog Submission: Blog submission helps you to build quality backlinks with unique and high-quality content. Low-quality content with keyword stuffing will be rejected

Question/Answer: This is the best way to drive high traffic to your website from Question answer websites. You should search for the questions related to your website and give suitable answers.

Video Submission: This is one of the best ways to get high-quality backlinks to your site. You can give attractive title, description and reference link in your video.


Alliance Tech, is the best SEO company in Jabalpur mp offers all types of digital marketing services in Jabalpur & all over the world.
We specialize in SEO (Search Engine Optimization), SMO (Social Media Optimization), SEM (Search Engine Marketing), PPC Campaign Management and Web Development Services.

Comments

Popular posts from this blog

Top Social Media Marketing Tactics That Work

Top 5 Benefits of Digital Advertising for Small Businesses

How to Promote a Product Using Digital Marketing Methods